The optical frames, sober and elegant, are streaked with fine stripes on a rounded rectangular masculine-feminine model or adorned with details borrowed from the Boy Chanel bag, like the iconic lock on the temples of a pantos shape. The sunglasses are a representation of modernity echoing authentic and timeless luxury.
Karl Lagerfeld has chosen Kristen Stewart to embody Chanel’s new Spring-Summer 2015 eyewear ad campaign. Before his lens the actress is transformed into a charming photo-reporter, her gaze framed by the new optical eyewear and sunglasses. By turns, the face of the Métiers d’art Paris-Dallas 2013/14 collection and then of the 11.12 handbag from latest campaign launched in March 2015, Kristen Stewart today reaffirms her ambassadress status at Chanel as she embodies the Spring-Summer 2015 eyewear collection.
In a minimalist setting, against a grey backdrop void of any other décor, Kristen Stewart gives a subtly rock yet always elegant touch to the new Chanel frames. Vintage camera in hand, she gazes at a scene known only to her.